Sep 14, 2022 Leave a message

The Golden Age Of Off-road Vehicles

1. Introduction

The era of rapid development of off-road vehicles is coming.

Many years ago, when people lamented the landslide of Beijing Jeep, Cheetah has quietly sat on the throne of the king of cross-country in China. The sudden rise of Cheetah is inseparable from the choice of its products. Since the introduction of Mitsubishi Pajero off-road vehicle technology to produce the "Cheetah" off-road vehicle in 1995, Changfeng has focused on technical transformation to make it more suitable for Chinese consumers. In addition, because Changfeng has always employed Japanese experts as the head of the Quality Management Department, and constantly strengthened the quality inspection acceptance standards, the quality of Cheetah off-road vehicles has been stabilized, consolidated and improved while the localization rate has improved.


2. Market attraction

When the price of high-end off-road vehicles in China has been reduced, the price is 346800 yuan. This unexpected behavior is absolutely forward-looking. It is the so-called innovation that can win the first opportunity.

The market quickly gave Changfeng a huge return. In the middle of May, as soon as Cheetah * Black King Kong went on the market, it quickly occupied the domestic high-end off-road vehicle market. In just a few days, the sales volume exceeded more than 100 units, with a fierce momentum. In Xinjiang, Sichuan, Tibet, Inner Mongolia and other regions where the consumption of traditional off-road vehicles is developed, Cheetah * Black King Kong is even more aggressive. This kind of performance amazed the insiders and attracted the attention of the media. The insiders made full efforts to study it and thought it was an incredible mystery.


3. Cross country Holy Land

Moab is a small city, but it has great influence in the American outdoor extreme sports circle. The unique landform of the Colorado Plateau makes this area world-famous. Around the middle of the plateau of the Colorado River, there are five national parks around Moab, and it has become a holy land for extreme sports enthusiasts.

For domestic cross-country enthusiasts, Arches National Park, where the famous "King of Steep Slopes" - "Lion Back" is located, is one of the five national ecological parks in the United States surrounding Moab.

The Colorado Plateau is the only desert plateau in the United States. It starts from Colorado and the west of New Mexico in the east, including most of Utah and Arizona, and ends at the south of Nevada in the west. The Colorado River runs through the entire plateau. Such a desolate plateau has no potential for industrial and agricultural development, but because of its unique alluvial landform, people who are willing to challenge the limit have found a perfect destination.


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